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Design AM:
The Digital Ethics Compass

8 December 2021
8:30 – 10:00
Date December 8, 2021
Time 8:30 – 10:00
Event type Talk
Price Free
Location DDC – Danish Design Center
Sign up here

Let’s get it right: Enjoy your morning coffee with an introduction to the Digital Ethics Compass

The event is in Danish

Why should we care about ethics? Small business owners have a million things to think about during a busy workday, and sometimes the ethical implications of a design decision get lost in a sea of finance, HR, and other important issues. Even when we do care, navigating the digital ethics jungle can be a challenge for the most experienced product designer or manager.

The fact is that when you’re working with digital products and services, being ethically responsible is not just “the right thing to do”: It can be a defining competitive advantage. 

That’s why we’re launching The Digital Ethics Compass, a new tool to help companies navigate the difficult conversations and decisions around ethics. Join us on December 8, from 8.30-10 AM to learn more about the Compass and Denmark’s new standard for ethically responsible companies, the D-seal.

Our program director Christina Melander and digital expert Peter Svarre introduce The Digital Ethics Compass and present a set of ethical dilemmas, where the Compass can be applied. You also learn more about the new D-seal from Mikael Jensen, Director of the D-seal – Denmark’s new labeling program for IT security and responsible use of data.

The Digital Ethics Compass has been developed in close collaboration with a range of partners, including designers and digital companies, The Confederation of Danish Industry, and The Danish Industry Foundation. Learn more about the Compass here.

Sign up and read more about the event here.


8.30 – 8.40 Arrival, croissants and an ethical dilemma 

8.40 – 8.50 Welcome by Program Director at the Danish Design Center Christina Melander

8.50 – 9.05 Why should companies and designers care about ethics? by Digital Expert Peter Svarre

9.05 – 9.15 Introduction to The Digital Ethics Compass by Program Director at the Danish Design Center Christina Melander

9.15 – 9.30 Introduction to the D-seal – Denmark’s new labelling program for IT-security and responsible use of data by Director of D-seal Mikael Jensen

9.30 – 9.50 The two Danish companies Danske Bank and Howdy share their experience from co-creating the Compass

9.50 – 10.00 How to get started by Program Director at the Danish Design Center Christina Melander

Anne Danielsen

Senior Service Designer

Phone +45 2277 1115
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