Design AM:
The Power and Pitfalls of the Self-Leading Organization

Photo: Agnete Schlichtkrull
8:30 – 10:00
Date | February 1, 2022 |
Time | 8:30 – 10:00 |
Price | Free |
Location | Online |
Free to Work: Training organizations in new ways of working has long been the core business of the Danish Design Center
Link to online event: https://vimeo.com/event/1774110
*The event is in Danish
In the summer of 2020, DDC ventured into its most radical design experiment yet: Reinventing the DDC itself. Inspired by thinkers like Frederic Laloux (“Reinventing Organizations”) and Brian Robertson (“Holacracy”), DDC did away with middle management, teams, KPIs, and traditional hierarchies. Every staff member is now free to lead themselves, working in a dynamic, free-flowing project structure. More an organism than an organization, as three staff members have described the transition in the media outlet Mandag Morgen (in English here).
During this online Design AM, COO Sune Knudsen takes you through the guiding principles that shaped the transition, how we decided to take the leap into the new reality, and the discoveries and dilemmas that followed.
To share perspectives on the long-term results of a more democratic organization design, we have invited Maj Baltzarsen, a partner in the analysis agency, Analyse & Tal. Analyse & Tal has existed as an employee-owned cooperative since 2014 with shared ownership, flat pay rate, and distributed leadership.
What you’ll learn:
- The general principles behind the TEAL/self-leading organization, and what should motivate the transition
- How to prepare for the transition to self-leadership – and when you should take the leap
- How to make crucial decisions, shape communities, ensure staff recognition, and maintain well-being in the free organization
- What the transition means for executive management and staff – before, during, and after
Do you have any questions about the event?

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